Online Lawyer Video Marketing

Categories: Law Promo News.

web_lp assists law firms with their internet legal marketing strategy by creating many successful national and local TV/Radio and business print media opportunities for our clients. This new, interactive and OnDemand network is an easy to use interface designed for the legal realm. We work very closely with a PR firm that deals exclusively within the legal field and deals with all of the major newspapers and broadcasters who are constantly looking for new stories.

Online videos combine the sensory attraction of television advertisements with interactivity of the world wide web. Videos hosting costs vary per site, but are by and large affordable. Some of our clients take advantage of YouTube’s free hosting service by uploading the video to their server and embedding it on their own website. Legal Marketing Services search engine optimization team guides our clients through the keyword selection process for their YouTube videos to enhance their visibility. The team also markets the video through our network of legal blogs and connections with public relations firms.

Our content writing team collaborates with the search engine optimizers in other ways as well. Any content written for our client’s web pages undergoes an additional revisions process which evaluates the placement, density and pertinence of keywords. Major search engines design programs called web crawlers which analyze the source code on each website to determine its spot in search engine results.