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Start-up Law Firm Case Study - Clark & Fox

About the firm:

Clark & Fox is a law firm with a singular focus on serving the insurance industry.

We represent domestic and international insurers in the areas of insurance coverage, defense litigation and reinsurance throughout the United States and its territories.

With our vast insurance and legal experience, we have a deep understanding of our client's objectives. This allows us to collaborate with our clients to develop effective and efficient legal/claims strategies to achieve their desired results.

Desktop Website

Mobile Website


The Clark & Fox firm, with multiple offices in America and one in London, came to Law Promo seeking a professional design that would bolster their appearance on the Web and improve their visibility.

The website is cast in dark colors, utilizing blacks, grays and reds with gradient effects that blend images nicely into the background. The header contains the firms logo, containing a unique monogram of the firm’s initials, as well as the locations for all of the firm’s offices.

The navigation menu features sections styled into buttons, giving off a 3D feel and “depressing” upon hover. The Practice Areas tab features a drop-down menu for quick access to the firm’s various specialty areas.

The image slider features cityscapes of the various office locations. Hovering over the images triggers a section to appear that allows visitors to scroll through and select a location. Below the image slider, the content area is divided into “Practice Areas” and a short firm overview. The footer contains social media buttons as well.

On smaller screens, the responsive design transforms the top menu into a drop-down, adjusts the width of the image slider to fit the screen, and moves the firm listings from the top of the page to the bottom, aligning them vertically and allowing mobile users to view a map or make a call to the office of their choosing.

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